Education Marketplace Platform
Univacity is a digital education marketplace that simplifies how prospective students discover, compare, and apply to academic programs across multiple universities worldwide. The platform bridges the gap between institutions seeking qualified applicants and students navigating the complexities of higher education admissions.
services
Client, Univacity
client
Industry, Education Technology (EdTech)
year
8 Weeks
Design
Responsive Web Design
category
Portfolio, Marketing
Development
Prototype Development
Our objective was to redesign the program discovery experience into a seamless, user-centered journey that improves decision-making, increases application conversions, and supports international education accessibility.
The Challenge:
Create a unifying brand platform that inspires artists from all levels of expertise.
A Monumental Digital Platform for the People of Warri
Choosing the right university program can be overwhelming. Students often compare dozens of institutions, tuition structures, admission requirements, scholarship opportunities, and career outcomes before making a decision.
Existing education platforms presented fragmented information, inconsistent navigation, and lengthy application processes that created friction throughout the user journey.
The challenge was to design a platform capable of organizing thousands of academic programs into an intuitive discovery experience while making applications feel approachable rather than intimidating.
Whether you’re an industry legend or a first-time producer, sound is where it all starts. Our campaign celebrated sound as the catalyst for creation and encouraged artists to start with what moves them the most.
Project Goals
This website development project was executed with precision and care, beginning with the creation of wireframes and prototypes that were based on a deep understanding of the cultural and functional requirements of the Warri Kingdom. Through rounds of usability testing, the platform was refined to ensure that it was intuitive, accessible, and easy to navigate. The design is also rooted in consistency, ensuring that the visual identity aligns with the regal stature of His Majesty, while being engaging for a global audience.
The project focused on five strategic objectives:
1. Simplify program discovery through intelligent filtering.
2. Improve comparison between universities and academic programs.
3. Increase application completion rates.
4. Support both domestic and international students.
5. Build a scalable design system for future platform growth.
Project Results
The redesigned platform creates a significantly more intuitive education discovery experience by organizing complex information into structured, user-friendly interactions. The solution enables students to confidently explore educational opportunities while giving universities a scalable platform to attract, manage, and engage prospective applicants. More importantly, the platform establishes a flexible digital foundation capable of supporting future integrations such as AI-powered recommendations, multilingual experiences, CRM synchronization, and enrollment analytics.
Visual Identity and Branding
The color palette, typography, and design elements of the platform are carefully selected to reflect the cultural significance and dignity of the royal family while making the content visually appealing and user-friendly. This cohesive branding strategy enhances the platform’s credibility and visibility, ensuring that the site resonates with both local and international visitors.
Research & Discovery
Our discovery phase combined stakeholder interviews, competitive benchmarking, and user journey mapping to understand how students evaluate universities.
Our discovery phase combined stakeholder interviews, competitive benchmarking, and user journey mapping to understand how students evaluate universities.
Research revealed three recurring pain points:
1 Difficulty comparing multiple programs.
2 Information overload during research.
3 Lack of transparency throughout the application process.
These findings became the foundation for every product decision.
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